A premium global DSP (Demand Side Platform) & DMP (Data Management Platform) that is easy to access and easy to use. AdLib has all the power you need without the obstacles and complexities.
Most marketers struggle to access premium programmatic advertising platforms because of high barriers to entry and complexities that demand a lot of your time and resources.
AdLib removes those barriers and complexities allowing you to easily set up and launch successful programmatic marketing campaigns at scale and across all channels.
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Mike is a programmatic marketing pioneer, engineer, and thought leader with over 15 years of experience solving complex and large-scale technical business challenges for Fortune 500 brands, agencies, and advertisers.
After leading the global technical services group at MediaMath for almost a decade, Mike launched his own programmatic advertising agency. His small team worked through many late nights, weekends, and vacations to manually launch and manage campaigns — and they knew there had to be a better way.
They decided to build their own software to automate and simplify the entire process and the results were incredible. They could easily manage more campaigns and clients, drive better outcomes, and spend less time doing it all.
Today, AdLib is the premium DSP that eliminates the barriers to successful programmatic advertising.
Mike is a bacon lover, live music enthusiast, and lives in New York with his wife Gaby and their sassy cairn terrier, Evey.